Robotics, precision and more.
DETAILS
Industry: Healthcare | Board Certified Orthopedic Spine Surgeon
Position: Account Executive and Digital Strategist
This project was under Brain Libre Agency
For DuyoSpine we wanted to showcase the benefits of robotic surgery without losing the importance of the surgeon. We also wanted to humanize the person behind the surgeon.
For this account I was in charge of the client needs and requests, of setting up meetings to establish new goals, discuss content strategy, and social media reports.
I worked in developing, implementing and managing social media strategies and goals that stayed consistent with the brand identity.
One way I managed that was through creative direction on studio photoshoots and on site location, from mood boards to execution. I worked on video and graphics ideas for social platforms, stories creation and I edited videos for the page.
I also managed and scheduled social media calendars.
